An exceptional and talented graphic design manager with a demonstrated track record of achievement in web development, digital communications, corporate branding identity, UI/UX design, strategic planning, and business management. Comprehensive experience in project management, concept development, package design, advertising, marketing, budgeting, art direction, and content creation. Established capabilities in online media, video and broadcasting, and pre-press color proofing and production techniques. An accomplished and innovative producer who leverages highly - creative technical skills to increase brand visibility and drive company initiatives.
Staples Inc, Framingham, MA - Senior Art Director, 2021-2022
Part of agency team tasked with a brand transformation to incorporate a new generation of work and bringing all external resources in-house. Responsible for creating innovative new ideas and design compelling, original content for a variety of digital, direct mail and print-based assets. Designed to align with key business objectives and marketing campaigns.
Leveraged brand identity guidelines, to help define and evolve the creative expression of the brand for 2022 catalogs, direct mail, print ads, trade show graphics, environmental capabilities and signature brands
Set a tone of cooperation for our client, team, and the larger organization. Lead team members and freelance resources within the organization
AllWays Health Partners, Somerville, MA - Senior Brand Designer, 2014-2020
Created and evolved visual brand identity of commercial, clinical, outreach, and mass health lines of business. Initiated strategic input and concept development. Managed design and art direction for print and digital assets. Oversaw budget planning and print production. Elevated creative product and maximized efficiencies at all points and opportunities.
2016 - Reposition and update Neighborhood Health Plan brand look and feel to include, corporate style guide, all new photography, digital and print collateral
Creation of multiple new product initiatives across all mediums, lead brand look and feel
2019 - Rebranding of Neighborhood Health Plan to Allways Health Partners. Responsible for design concept and art direction for the new brand including digital and print across all mediums and points of contact
EPS Communications, Woburn, MA - Creative Director, 2011-2014

Manage creative department, five direct reports for this agency focused on BtoB print and digital communications. Coordinated new business development, account pitches, project estimations and print buying.
Create new look and feel to elevate luxury travel brand Travcoa, creation of global e-commerce website, 200 - page travel catalogues and CRM direct mail initiatives

Creation of multiple websites for MIT Sloan School of Management

New Product Launch Cavanagh International, Holiday DJ exclusively through K-Mart & Sears
Aloft Group, Newburyport, MA – Design Director, 2005-2011

Serve as Design Director, acting to plan, concept, pitch and manage the production of communications for all accounts. Work internally to lead & boost creative output.

Successfully created and launched the global sustainability and outdoor participation communication campaign for the North Face

Implementation of awareness campaign for ADP Taxware­­­

Creation of multiple new product launches for Nuance Healthcare 

Past Experience 

Creative Director Delin Design, Hopkinton, MA, 2003–2005

Creative Director Stackpole & Partners, Newburyport MA, 2001–2003

Creative Director Red Brick Design 1999–2001

Group Creative Director ISM, Boston MA, 1995–1999

British Direct Marketing Association

New England Direct Marketing Association

Hotel and Sales Marketing Association

The Publicity Club of New England

Echo Awards

Express Newspapers Group

World Travel Mart

Print Magazine

Summit Awards

Telly Awards

B to B Magazine

Hatch Awards

W3 Awards

Communicator Awards


Elliot School of Fine Arts Boston - Website and re-brand 2018

Scout Master BSA Troop 87 North Andover 2009 – 2012­

Commissioner BSA Yankee Clipper Council 2012 - 2015